Naru Naru

Naru Naru is a character-led IP built around the Naru - a cute and colourful original species with endless personalities, shapes and styles. Combining cute character design with humour, relatable everyday moments and self-expression, Naru Naru has grown an international audience across social media. The brand is already expanding into consumer products through a licensed range including plush, collectibles, keychains and stationery, and is now looking to grow across toys, fashion and accessories, gifting, publishing, confectionery and lifestyle. With a highly adaptable visual world, distinctive personalities and an ever-growing library of artwork and content, Naru Naru offers partners a playful IP with cross-generational appeal - connecting with younger fans while also tapping into the growing teen, young adult and collector market for character-led lifestyle products.